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    Google Analytics on this Website has Advertising Reporting Features activated, which collects additional information from the DoubleClick cookie (web activity) and from device advertising IDs (app activity). It allows the Owner to analyze specific behavior and interests Data (traffic Data and Users' ads interaction Data) and, if enabled, demographic Data (information about the age and gender).

    Users can opt out of Google's use of cookies by visiting Google's Ads Settings.

    In order to understand Google's use of Data, consult their partner policy and their Business Data page.

    Personal Data processed: Trackers, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and various types of Data as specified in the privacy policy of the service.

    Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

    Trackers duration:

    • IDE: 2 years
    • _gcl_*: 3 months
    • test_cookie: 15 minutes

  • Google Analytics (Universal Analytics)

    Google Analytics (Universal Analytics) is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google utilizes the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.

    In order to understand Google's use of Data, consult their partner policy and their Business Data page.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

    Trackers duration:

    • AMP_TOKEN: 1 hour
    • _ga: 2 years
    • _gac*: 3 months
    • _gat: 1 minute
    • _gid: 1 day

  • Google Analytics Demographics and Interests reports

    Google Analytics Demographics and Interests reports is a Google Advertising Reporting feature that makes available demographic and interests Data inside Google Analytics for this Website (demographics means age and gender Data).

    Users can opt out of Google's use of cookies by visiting Google's Ads Settings.

    Personal Data processed: Trackers and unique device identifiers for advertising (Google Advertiser ID or IDFA, for example).

    Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

    Trackers duration:

    • IDE: 2 years
    • _gcl_*: 3 months
    • test_cookie: 15 minutes

  • Microsoft Clarity (Microsoft Corporation)

    Microsoft Clarity is a session recording and heat mapping service provided by Microsoft Corporation. Microsoft processes or receives Personal Data via Microsoft Clarity, which in turn may be used for any purpose in accordance with the Microsoft Privacy Statement, including improving and providing Microsoft Advertising.

    Personal Data processed: clicks, country, custom events, device information, diagnostic events, interaction events, layout details, mouse movements, page events, positional information, scroll-to-page interactions, session duration, time zone, Trackers and Usage Data.

    Place of processing: United States – Privacy Policy; Germany – Privacy Policy; France – Privacy Policy; Ireland – Privacy Policy.

    Trackers duration:

    • ANONCHK: 10 minutes
    • CLID: 1 year
    • MR: 7 days
    • MUID: 1 year
    • SM: duration of the session
    • _clck: 1 year
    • _clsk: 1 day

  • Google Analytics (Universal Analytics) with anonymized IP

    Google Analytics (Universal Analytics) is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google utilizes the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. This integration of Google Analytics anonymizes your IP address. It works by shortening Users' IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the US.

    In order to understand Google's use of Data, consult their partner policy and their Business Data page.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

    Trackers duration:

    • AMP_TOKEN: 1 hour
    • _ga: 2 years
    • _gac*: 3 months
    • _gat: 1 minute
    • _gid: 1 day

Marketing

This Website uses Trackers to deliver personalized ads or marketing content, and to measure their performance.

Trackers managed by third parties

  • Meta ads conversion tracking (Meta pixel)

    Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Meta Audience Network with actions performed on this Website. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: United States – Privacy Policy – Opt out; Ireland – Privacy Policy – Opt out.

    Trackers duration:

    • _fbc: 3 months
    • _fbp: 3 months
    • fr: 3 months
    • lastExternalReferrer: duration of the session
    • lastExternalReferrerTime: duration of the session

  • Prisma Media (Prisma Media)

    Prisma Media is an advertising service provided by Prisma Media.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: France – Privacy Policy.

    Trackers duration: indefinite

  • Criteo (Criteo SA)

    Criteo is an advertising service provided by Criteo SA.

    As part of the operation of this Website, the Owner and Criteo SA are joint controllers for the Criteo advertising service.

    For this purpose, the Owner has entered into a Data Processing Agreement (DPA) with Criteo SA which can be reviewed here.

    Users may at any time withdraw their consent to the processing of their Personal Data by Criteo and opt out of personalized advertising by clicking the “Disable Criteo services” button in Criteo’s privacy policy.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: France – Privacy Policy – Opt Out.

    Trackers duration:

    • criteo_fast_bid: 7 days
    • criteo_fast_bid_expires: 7 days
    • cto_bundle: 2 years
    • cto_bundle: indefinite
    • cto_optout: 2 years
    • cto_optout: indefinite
    • optout: 2 years
    • uid: 2 years

  • Microsoft Advertising (Microsoft Corporation)

    Microsoft Advertising is an advertising service provided by Microsoft Corporation.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out.

    Trackers duration:

    • MUID: 2 years
    • _uetmsclkid: 3 months
    • _uetmsclkid: indefinite
    • _uetsid: 1 day
    • _uetsid: indefinite
    • _uetvid: 2 years
    • _uetvid: indefinite

  • Impact (Impact Tech, Inc.)

    Impact is an advertising service provided by Impact Tech, Inc.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: United States – Privacy Policy.

  • TikTok conversion tracking (TikTok Inc.)

    TikTok conversion tracking is an analytics and behavioral targeting service provided by TikTok Inc. that connects data from the TikTok advertising network with actions performed on this Website. The TikTok pixel tracks conversions that can be attributed to TikTok ads and enables to target groups of Users on the base of their past use of this Website.

    Personal Data processed: Trackers.

    Place of processing: United States – Privacy Policy.

    Trackers duration:

    • _tt_enable_cookie: 2 years
    • _ttp: 2 years
    • tt_appInfo: indefinite
    • tt_pixel_session_index: indefinite
    • tt_sessionId: indefinite

  • Adobe Audience Manager

    Adobe Audience Manager is a remarketing and behavioral targeting service provided by Adobe Systems Incorporated or by Adobe Systems Software Ireland Limited, depending on how the Owner manages the Data processing. Adobe Audience Manager makes use of tracking technologies to monitor User behavior. This Data is then used to personalize the User's experience and to provide targeted advertising. Adobe Audience Manager may also connect the collected Data with other networks, including advertising networks, and enable these parties to track and target the User. The Owner, unless otherwise specified in this document, has no direct relationship with the third parties that Adobe Audience Manager may be including.

    Personal Data processed: Trackers and Usage Data.

    Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

    Trackers duration:

    • demdex: 6 months
    • dextp: 6 months
    • dst: 6 months

  • TikTok Remarketing ( TikTok Information Technologies UK Limited )

    TikTok Remarketing is a remarketing and behavioral targeting service provided by TikTok Information Technologies UK Limited that connects the activity of this Website with the TikTok advertising network.

    Personal Data processed: device information, Trackers and unique device identifiers for advertising (Google Advertiser ID or IDFA, for example).

    Place of processing: United Kingdom – Privacy Policy.

    Trackers duration:

    • _tt_enable_cookie: 2 years
    • _ttp: 2 years
    • tt_appInfo: indefinite
    • tt_pixel_session_index: indefinite
    • tt_sessionId: indefinite

How to manage preferences on this Website

Users can set or update their preferences via the relevant privacy choices panel available on this Website.

With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

How to control or delete Cookies and similar technologies via your device settings

Users may use their own browser settings to:

  • See what Cookies or other similar technologies have been set on the device;
  • Block Cookies or similar technologies;
  • Clear Cookies or similar technologies from the browser.

The browser settings, however, do not allow granular control of consent by category.

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Internet Explorer
  • Microsoft Edge
  • Brave
  • Opera

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

How to opt out of interest-based advertising

Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Consequences of denying the use of Trackers

Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help this Website to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.

Owner and Data Controller

CALLMEWINE S.R.L., Via Natale Battaglia 8, 20127 Milano (IT)

Owner contact email: info@callmewine.com

Since the use of third-party Trackers through this Website cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.

Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by this Website.

Definitions and legal references

Personal Data (or Data)

Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.

Usage Data

Information collected automatically through this Website (or third-party services employed in this Website), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Website, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.

User

The individual using this Website who, unless otherwise specified, coincides with the Data Subject.

Data Subject

The natural person to whom the Personal Data refers.

Data Processor (or Processor)

The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.

Data Controller (or Owner)

The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of this Website. The Data Controller, unless otherwise specified, is the Owner of this Website.

This Website (or this Application)

The means by which the Personal Data of the User is collected and processed.

Service

The service provided by this Website as described in the relative terms (if available) and on this site/application.

European Union (or EU)

Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.

Cookie

Cookies are Trackers consisting of small sets of data stored in the User's browser.

Tracker

Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.


Legal information

This privacy statement has been prepared based on provisions of multiple legislations.

This privacy policy relates solely to this Website, if not stated otherwise within this document.

Latest update: January 10, 2025

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