The Aurora winery was founded in the mid-1970s, when a group of young people decided to embark on their own cultural revolution. They left the factory in which they been working to dedicate themselves to a job that would satisfy their ideals of sociability and collective life. The decision was made to work in agriculture. As a result, Aurora was born, a company where trade was dependent on its own subsistence. Today, nothing has changed, and the roots and ideals that founded this fine winery in the Marche region are still firmly in place, propelling it to the top of the national wine scene year after year.
From the very beginning of their adventure, the members of Aurora have considered organic farming to be the only way to manage their land. In a well-ventilated valley highly suited to the ripening of the vines, the 10 hectares of vineyards lie on clay and sandy soil. Interventions are reduced to a minimum, and in particular chemical treatments are almost always avoided. In recent years, the company has also adopted the principles of biodynamics, bringing new life and additional sensitivity to the group. All this makes Aurora a happy communal life project even before being an agricultural and wine-making one: a journey in search of something pure and natural, made up of solidarity in labour and love for one's own land.
Spontaneity and territoriality are the main characteristics of Aurora's wines: simple and crystal clear like their producers. After 30 years of activity, the Aurora men have crowned their dream of producing great wines that are the result of natural and clean processes. The Aurora winery is a wonderful success story that has given new hope to the winemaking scene in the Marche region and beyond.